Our businesses thrive on change, whether it's tweaking your pricing or marketing strategy or a full-blown revamp. It's always important to keep things fresh and see what works better for your business.
Speaking of changes, in this episode I have Mike Vardy join us again to talk about some monumental changes in his business and shares his master plan on how he is planning to rebrand from being known as the “Productivityist”.
We also get into the topic of free webinars versus paid webinars, what Mike means by ‘time crafting' and launching my new book, ‘Rise of the Youpreneur' in the new year.
This is a really exciting time for Mike, and I can't wait to see how he handles his rebrand in the next coming months. For all you listeners out there who are thinking of rebranding your own business, this episode is a must-listen, so grab that notepad and pen and enjoy!
Essential Learning Points From This Episode:
- Why Mike is planning to leave his “Productivityist” brand.
- Who pushed Chris into the idea of ‘Rise of the Youpreneur'.
- Why Mike is taking his time with this rebranding operation.
- What Mike means by the “any time alignment” webinar.
- Much, much more!
Important Links & Mentions From This Episode:
- Mike Vardy's website
- Mike Vardy on Twitter
- The Productivityist's Rebrand Journey
- Dan Miller
- Ryan Holiday
- Jeff Goins
- Chris Brogan
- Personal Branding Roadmap
- Sign-up for the FREE Youpreneur Launchpad Training Course
- Join the Youpreneur Community and Build Your Business FAST!
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Chris founded Youpreneur® in 2015. He is a serial entrepreneur, keynote speaker and author of the bestselling books “Virtual Freedom” and “Rise of the Youpreneur”. He hosts our weekly podcast, Youpreneur.FM, as well as our annual conference, the Youpreneur Summit. Chris is based in Cambridge, UK.