Scaling a Personal Brand Business on Heart and Soul with Jessica Rose

Jessica Rose is the Founder of Jewellers Academy, which was created when she was just 19-years old. In this episode, Chris and Jessica discuss Jessica’s journey from starting a brick and mortar business to pivoting to an exclusively online model during the pandemic. 

Jessica shares how she’s created an engaged online community, the importance of growing a team that supports your mission, and how Jessica has used her personal brand to continue scaling the business to new heights.

Episode Timestamps

  • [02:24] – The Journey from Brick and Mortar to Online
  • [04:10] – The Challenges and Opportunities of Going Online
  • [05:46] – The Importance of Listening to Your Audience
  • [06:38] – Utilizing YouTube and Instagram for Growth
  • [10:08] – The Evolution of Jess’ Business
  • [22:27] – The Role of a Team in Scaling a Business
  • [24:49] – The Concept of ‘Luck’ in Business
  • [29:05] – The Importance of a Personal Brand
  • [30:09] – The Power of Community in Business
  • [34:47] – Chris’ Coaching Corner: Strategies for Business Growth

Essential Learning Points From This Episode

  • How Jess has evolved with the times to ensure her business doesn’t get left behind
  • The challenges Jess faced during the pandemic and how she overcame them
  • The importance of building a community and listening to your audience
  • Growing a team of people who support your mission

[bctt tweet=”Growing your own team is such an incredible thing to do because you’re building a group of people who believe in what you’re doing and who want to help you, and it then becomes almost like a new entity. – Jessica Rose #Youpreneur” via=”no”]

Important Links & Mentions From This Episode 

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About the Host

Chloe Ducker

Chloe Ducker is a strategist and co-founder of Youpreneur, focused on helping expert authors turn ideas into long-term authority, visibility, and opportunity. She brings deep experience in strategy, systems, and execution across
content-led businesses and personal brands.

As host, Chloe leads thoughtful, practical conversations that help authors and experts navigate publishing, visibility, and sustainable growth with clarity and intention.

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