One of the most important aspects of your business as a youpreneur is growing your community. While there are plenty of ways to do this one of the most effective of late is offering a challenge. Someone who did this very successfully recently is Dan Norris.
You may recognize Dan as the founder of WP Curve and a previous guest on the show. But today he's here to talk about using challenges to grow your audience, something he recently did for his launch of 7 Day Startup.
On this episode of Youpreneur FM we talk about his one week challenge: how he brought 3,000 people into it in a short amount of time, how and what kind of quality free content he provided as well as what the challenge has meant for his business now and in the future.
If you're at all interested in growing your community – and I know you are – you'll want to tune in for this one!People will buy when there is scarcity in the mix! - Dan Norris #Youpreneur Click To Tweet
Essential Learning Points From This Episode:
- What is a freemium model and how did Dan use it for his challenge?
- Should you ever charge for a challenge or a webinar?
- When did I play Cupid successfully?!
- What Dan learned about using a challenge as a lead generation tool.
- How he used Blab as the primary content delivery option for his challenge.
- Much, much more!
Important Links & Mentions From This Episode:
- Dan Norris's web site
- Dan's 7 Day Startup web site
- Dan Norris on Twitter
- Dan Norris on Blab
- Episode 156 of Youpreneur FM with Jadah Sellner
- Build the Business of You
- Join my first mastermind of 2016!
- Youpreneur Academy
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Chris founded Youpreneur® in 2015. He is a serial entrepreneur, keynote speaker and author of the bestselling books “Virtual Freedom” and “Rise of the Youpreneur”. He hosts our weekly podcast, Youpreneur.FM, as well as our annual conference, the Youpreneur Summit. Chris is based in Cambridge, UK.